Visual identity for the 2025 edition of the event — from the poster and running shirt to the event car and medal.
The concept is built around a tightly framed painting capturing a dynamic peloton of runners, layered with graphic elements to evoke energy and motion. I also designed a custom set of sym
bols inspired by the city of Lausanne, articulated through a series of "20" glyphs.
I am the second artist — and the first woman — to be invited to sign this collaboration.
2025
Fashion, Graphic Design, Illustration, Typography, Visual Identity & Logo, Poster
Sports
