Suzana Alexa – Eyes on Talents

Creative & Art Director + Consultant

Freelance 2014 - Present

Montréal, Canada

Focus: identity and brand building campaigns, brand image, advertising and creative strategy, culturally driven projects as well as editorial work, styling and curation in various fields. Affinity for fashion, luxury, beauty, lifestyle, travel and sports.

Global Brand Art Director

MACKAGE 2024 - 2025

Montréal, Canada

Central creative lead role, focused on elevating global brand image and 360° marketing from contemporary fashion into luxury. Refreshing brand guidelines & relevant imagery, crafting a conscientious design direction, visual design systems, creative infrastructure, global campaigns, elevating casting

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direction, and refining creative applications on all brand levels, from traditional/digital advertising to culture-led social media content strategy and real-life activations. Leveraging AI and cultural currency for key brand moments. Mentoring and leading creative studio, overseeing web & social editorial line, freelancers, web teams, production studios across all disciplines.

Brand & Creative Director

Omy Laboratoires 2023 - 2023

Canada

Leadership role spearheading branding, strategy, elevated creative direction, design systems while leading identity development and brand building. Drove product launch campaigns, art direction, storytelling, design, and creative strategy. Managed creative marketing ideation focused on vulgarization,

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social-first content, advertising trends. Conducted trend research to fuel product and brand innovation into 2025. Trained and led a creative team of designers & copywriters, overseeing web/social editorial line, web teams, freelancers, consultants, agencies.

Art Director & Creative Lead

Frank And Oak 2019 - 2023

Montreal, Canada

Creative & concept lead. Creative & art direction, creative strategy, storytelling, brand image development for a cohesive omnichannel experience. Conception and production of 360 fashion campaigns, new product launches, ecom, video, digital & print ads. Styling direction, casting direction, editoria

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l content, ecom photography direction. Messaging, campaign photography and graphic design direction to reflect core brand values in 360 campaigns.

Art Director

Judith & Charles 2017 - 2019

Montreal, Canada

Artistic direction and design for advertising & brand awareness campaigns. Responsible for the development & evolution of the brand's visual identity through campaigns & concepts, elevated editorial content, e-com photography, artistic collaborations & partnerships with local artisans online and in s

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tores, website re-design, styling, all to reflect core brand values and enrich customer experience.

Designer & Art Director

TAXI Agency 2016 - 2017

Montreal, Canada

Design and art direction for national advertising campaigns. Design research and development for the launch of innovative and functional brand platforms rooted in the core understanding of brand values, behaviours and objectives. Strategic creation. Ideation and direction for creative content product

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ion. Proactively seeking new creative territories fuelled by digital and brand strategy as well as experience design for multiple agency clients.

Our mantra is Doubt the Conventional. We tell compelling stories designed to help build powerful brands.

Clients: Fido, Canadian Tire, Heinz, Mile Inn, Viagra, Danone, Ombrelle, TAXI.

Designer & Art Director

sgm agence 2015 - 2016

Montreal, Canada

Campaign art direction, ideation, strategy, branding and identity, signage and wayfinding, event and experience design, activations, digital, print and OOH advertising campaigns for Quebec and French clients.

Clients: Complexe Desjardins, Marché Central, Klépierre, SIEC Paris, Carrefour, Cora.

Graphic Designer

SID LEE 2014 - 2015

Montreal, Canada

Global Brand Team Designer for numerous national and international brands. Anything from logo design to 360 advertising campaign work for clients such as:
Cirque du Soleil + CDS Group, OneDrop, Sports Experts, North Face, Adidas, Samsung, MAC, Videotron, 99Cents, Sid Lee Architecture and others.