Fractional CCO · Brand Strategy · Executive Creative Direction
Selected impact:
€1.85M expansion — Switzerland Leather Goods Atelier, Brand Strategy & Licensing Architecture.
€1.3M APAC uplift — Japanese Eyewear, Brand Repositioning & Premium Positioning.
+12% revenue on a €18M base — South Korean E
yewear, special edition project.
€680K in 18 months — European Footwear, APAC market entry.
Clients include:
Raw Star Clothing | Kurono Watch Japan | Casio G-Shock × Braun Büffel APAC | Phunk Studio × Braun Büffel Singapore | Braun Büffel X Culture Cartel Singapore | Trussardi | ETRO | Jean Paul Gaultier | Mila Schön | McLaren F1 Tram Official Performance Accessories
January 1, 2007
Branding, Fashion Design, Creative Direction, Shoe Design, Accessories Design, Creative Strategy, Leather Goods Design, Design Direction
Experimental project
Everything
Advertising, Leather Goods, Footwear, Fashion, Luxury, Culture, Lifestyle, Sustainability, Multidisciplinary Creative Director
Everything
