Bina Baitel

Eyes on Talents member, Bina Baitel, was recognized at the 4th edition of Le FRENCH DESIGN 100. The studio’s award-winning project, Pool Party, was presented at Jerusalem Design Week 2024, whose theme was Noah’s Ark. The installation, shown at Hansen House, brought together Israeli, Palestinian, and international designers to create an immersive space filled with a calm, post-storm atmosphere, symbolizing coexistence, reconstruction, and collective hope. Inspired by the world of swimming pools, the project creates a place of respite, sharing, and protection in times of chaos. The shimmering fabric evokes calm water, reflecting both the sky and the city of Jerusalem. Through this project, today more than ever, the studio seeks to highlight the power of art, design, and architecture to unite, soothe, and reshape our shared future.